Wally "Famous Amos," rest in peace
Wally Amos taught new business owners many lessons in ownership -- involuntarily and voluntarily
Wallace “Wally” Amos, the creator of the cookie empire that took his name and made it famous, has died on Wednesday, August 14. The children’s literacy advocate was 88.
If you don’t know the story of Famous Amos, you (especially black businessowners) should. Here’s the shorter version, courtesy of PBS.
The longer version? Check out a free documentary from Indie Rights Movies for Free for this interesting African-American history and black business lesson about one of the most well-known names in the food industry.
Writer’s note: I don’t know what Jose’s problem is, but I could’ve head-butted him at 51:41 for his attitude. This is not how you approach someone for marketing, specifically someone this clearly positive who does not seem to have an egotistical bone in his body. He absolutely needs another career and owed Wally Amos an apology.
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As an Amazon affiliate, I earn a percentage from purchases with my referral links. I know some consumers are choosing to boycott Amazon for its DEI removal. However, after thinking about this thoroughly, I choose to continue promoting intriguing products from small businesses, women-owned businesses and (specifically) Black-owned businesses who still feature their items on Amazon. All five of my Substack publications now include a MINIMUM of one product sold by a Black-owned business. (I have visited the seller’s official site, not just the Amazon Black-owned logo, to verify this.) If you still choose to boycott, I 100% respect that decision.

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